According to statistics from the Vietnam National Tourism Administration, during the 3-day New Year holiday of 2024, the source of international visitors to Vietnam is mainly from the markets of Korea, China, Japan, America, Australia, Europe, Thailand, India.
Of which, Hanoi is estimated to welcome 72,000 visitors, an increase of 2.1 times compared to 2023; City. Ho Chi Minh welcomed 46,528 international visitors, an increase of 86.1% over the same period in 2023, Quang Ninh welcomed 2 super yachts with 3,700 international visitors on December 31, 2023 and January 1, 2024…
Foreign tourists experience and visit Nho Que River on January 1, 2024. Photo: Huy Hoang
New Year 2024: Ho Chi Minh City breaks out, welcoming millions of tourists
New Year 2024 also has a change in trend, when outbound tourism increases higher than the same period in 2022. The number of tours departing to destinations is quite diverse such as China, Taiwan (China), Korea China, Japan,… In particular, the form of day travel through border gates and border areas is widely chosen. Popular Southeast Asian routes such as Thailand, Singapore – Malaysia tour,… dominate in price and are chosen by Vietnamese tourists.
With the domestic market, some provinces and cities have increased sharply during the 2024 New Year holiday, of which Ho Chi Minh City is expected to welcome and serve 1.65 million visitors. Average room occupancy is estimated at about 87%, total revenue from tourists is estimated at 6,400 billion VND, an increase of more than 7% over the same period. Khanh Hoa province is estimated to welcome and serve about 465,900 visitors, with an average room occupancy rate of about 73%. Total revenue from tourists is estimated at 498 billion VND.

Tourists enjoy enjoying street bread in Ho Chi Minh City. Photo: Huy Hoang
Hanoi City is expected to welcome and serve about 402,000 visitors, an increase of 65% over the same period in 2023. Quang Ninh province is expected to welcome and serve about 170,000 visitors, reaching 160% over the same period. Total revenue from tourists is estimated at 340 billion VND.
Provinces and cities have made efforts to meet the needs, attract and increase spending and length of stay of domestic tourists. Some localities have proactively innovated and built diverse tourism products, while implementing many promotional programs and accompanying service packages. In particular, some localities such as Hanoi and Ho Chi Minh City have launched many night tourism products, or some localities have tourism products associated with the cultural characteristics of ethnic minorities that are popular with tourists. favourite.

Vietnamese tourists visit Nho Que River on the first day of the new year, January 1, 2024. Photo: Huy Hoang
In addition, the need to experience local culture with unique highland tours, eco-tours, and resorts near home is also a priority choice for many tourists.
Besides, the activities of businesses, accommodation establishments, and events are also very exciting, attracting domestic and foreign tourists to visit and experience. These are events to welcome the new year – Countdown 2024 “Vietnam – A radiant journey” at two points of Phu Quoc bridge (Kien Giang) and Dong Kinh Nghia Thuc Square (Hanoi) attracting thousands of people; The Wake-up Festival series of high-altitude fireworks displays along with a series of cultural and artistic activities, the welcoming ceremony for the “storming” tourist group in early 2024 are also highlights, attracting the attention of tourists and tourists. people…

Taking a boat tour on the Nho Que River is one of the experiences chosen by many domestic and international tourists. Photo taken on January 1, 2024. Huy Hoang
However, according to Mr. Nguyen Trung Khanh – Director, Vietnam National Tourism Administration, the 3-day New Year holiday in 2024 still faces many difficulties and limitations, in which because the Tet holiday is not long, many guests prioritize Travel to visit relatives and family. Not to mention, the travel trend of tourists this year is to tighten spending, low purchasing power, cut public transportation costs (planes, trains) while transportation service prices increase during peak days, so a Some key tourist localities did not attract the expected number of visitors.
Domestic tourists staying in the country decreased because a part of them chose to travel abroad. The situation of local congestion and congestion on routes to tourist destinations in some localities has not improved. Although we have proactively built and renewed tourism products, the organization of various types of tourism has not been truly creative and diverse, and entertainment spots have not improved.
