The Apprentice: Season 7
Series Seven of The Apprentice was a British reality television series. The series started on BBC One on 10 May 2011, and ran for 12 hour-long weekly episodes, as in all previous years. However, Episode 1 and 2 were aired the same week, and the final episode four days after the penultimate. There were sixteen participants and the board consists of Alan Sugar, Nick Hewer and Karren Brady. The Apprentice: You're Fired
Season 7 Lore Primer
Key plot threads, lore context, and character stakes you need to remember before diving into this season.
- Directly follows the overarching narrative developments of The Apprentice Season 6.
- Faction dynamics and core character alliances shift under escalating external stakes.
- Crucial mysteries introduced previously reach key turning points and narrative reckonings.
- Sets up serialized story arcs that build directly toward the climactic season finale.
Season overview
Series Seven of The Apprentice was a British reality television series. The series started on BBC One on 10 May 2011, and ran for 12 hour-long weekly episodes, as in all previous years. However, Episode 1 and 2 were aired the same week, and the final episode four days after the penultimate.
There were sixteen participants and the board consists of Alan Sugar, Nick Hewer and Karren Brady. The Apprentice: You're Fired! also returned on BBC Two, featuring Dara Ó Briain, who reprises his role of the interviewer of the fired candidate.
Episode Guide
Season 7 Progress Shield
£250 Business Start Up
May 10, 2011 · 60 min
The stakes are raised higher than ever in this series of The Apprentice, as this time there is no six-figure salary job on offer. Instead, the sixteen candidates are vying for one
Mobile Phone Application
May 11, 2011 · 60 min
An early morning delivery sends the candidates into the fast-paced world of technology. Lord Sugar challenges the teams to think big and go global as they must design, launch and p
Discount Buying for the Savoy
May 18, 2011 · 60 min
The candidates are called to meet Lord Sugar at London's famous Savoy Hotel to be briefed on their next task. Following a 220 million pound refurbishment, the hotel requires a numb
Beauty Treatments
May 25, 2011 · 60 min
Lord Sugar gathers the candidates under the statue of Aphrodite at the British Museum, and reveals their next task: to set-up beauty treatment businesses in Birmingham. At the brie
Create, Brand and Launch a Pet Food
Jun 1, 2011 · 60 min
In a pre-recorded briefing via a giant screen flanked by Karren and Nick, Lord Sugar has called the candidates to an advertising agency. Their task will be to create, brand and pit
Rubbish
Jun 8, 2011 · 60 min
Alan Sugar calls the candidates to a rubbish dump, and challenges them to form junk-collection businesses. One half of each team has to haul the rubbish themselves while the others
Freemium Magazine Launch
Jun 15, 2011 · 60 min
The teams are called to gleaming offices in Fleet Street, home to London's oldest newspaper district. Lord Sugar informs the candidates they'll be creating and publishing a free ma
Paris
Jun 22, 2011 · 60 min
The venue for the candidates' latest briefing is St Pancras International. With the next Eurostar about to leave, there is just time for Lord Sugar to brief and re-balance the pers
Biscuit
Jun 29, 2011 · 60 min
The candidates are enjoying their day off when Lord Sugar turns up at the door. Suddenly it's down to work after he tells them to make, brand and pitch a new type of upmarket biscu
Flip It
Jul 6, 2011 · 60 min
Called to a north London wholesale warehouse, the teams are met by a nostalgic Lord Sugar, who tells the teams that it was from places like this that he started out buying low to s
The Final Five
Jul 7, 2011 · 60 min
As this year's series of The Apprentice draws to a close and the tension mounts, this programme profiles the remaining five candidates. Revealing the true stories behind their supe
Fast Food Chain
Jul 13, 2011 · 60 min
At a shopping mall in the City of London, Lord Sugar points out to the teams the wide range of successful fast-food chains and tells them to invent their own outlet, develop a uniq
The Final
Jul 17, 2011 · 60 min
After eleven tasks, it's finally time for Lord Sugar to choose his business partner. The four finalists each have to face a gruelling interview process on their own. There is nowhe