Mad Men: Season 3
Season 3 Lore Primer
Key plot threads, lore context, and character stakes you need to remember before diving into this season.
- Directly follows the overarching narrative developments of Mad Men Season 2.
- Faction dynamics and core character alliances shift under escalating external stakes.
- Crucial mysteries introduced previously reach key turning points and narrative reckonings.
- Sets up serialized story arcs that build directly toward the climactic season finale.
Episode Guide
Season 3 Progress Shield
Out of Town
Aug 16, 2009
In the third-season opener, Salvatore and Don take a business trip out of town. Pete Campbell and Ken Cosgrove worry about the changes at Sterling-Cooper and how the changes will i
Love Among the Ruins
Aug 23, 2009
Don's father-in-law pays a visit to his daughter's family. Peggy works hard on a campaign while the firm tries to decide if they will accommodate an unusual request from a client.
My Old Kentucky Home
Aug 30, 2009
The writers make an attempt to stave off late-night boredom during a mandatory overtime session. Roger throws a party as Joan and Greg host their own party. Sally has a run-in with
The Arrangements
Sep 6, 2009
Don and his father-in-law cross paths. Meanwhile, Peggy is in search of a new roommate; and a rich new client is excited to be doing business with the firm.
The Fog
Sep 13, 2009
Sally's behavior causes concern for Don and Betty. Betty has an eye-opening dream that has a strange effect on her. Pete tries to work a new business angle in his dealings.
Guy Walks Into an Advertising Agency
Sep 20, 2009
Sterling Cooper receives a surprise visitor; Sally has been spooked by something (or someone); and Joan receives some shocking news.
Seven Twenty Three
Sep 27, 2009
Betty tries her hand at local politics. Don is forced into thinking about the future. Peggy receives a luxurious gift.
Souvenir
Oct 4, 2009
Don decides to include Betty on a company business trip. Pete lends a hand to a neighbor in his apartment building.
Wee Small Hours
Oct 11, 2009
There is trouble for Don and Sal in giving their clients what they ask for. Meanwhile, Betty hosts a fundraiser.
The Color Blue
Oct 18, 2009
The firm celebrates as they hit a milestone. Peggy and Paul compete to secure the same account.
The Gypsy and the Hobo
Oct 25, 2009
A former client makes a return; Betty and her kids go on a trip; and Joan and Greg make plans for their future.
The Grown-Ups
Nov 1, 2009
Peggy's taste in men proves questionable. Pete has to make a big decision about his career and a candidate makes a big impression on Don.
Shut the Door. Have a Seat
Nov 8, 2009
Don has a big meeting with Connie about their future relationship. Betty is the beneficiary of some interesting advice and Pete has a serious sit-down with some clients.