Universal Music Publishing Group (UMPG) is signing a worldwide publishing agreement with Electric Feel.
The new publishing deal will see the launch of Electric Feel Publishing Europe to expand its European presence. Electric Feel was founded in 2013 by Austin Rosen and is led by Lucas Teuchner and Alex Strehl. The brand operates through music, brands and culture, with the aim of discovering and developing artists, producers and composers.
Electric Feel Europe is powered by Berlin-based labeling and management company Two Sides. It is also supported by artist management and creative agency A Million Entertainment. Some of the early signatures of the new group include German rap producers Minor2Go, Palazzo and Jumpa. Two Sides is directed by Teuchner, who also directs German rap artists Apache 207, Bausa, and Loredana.
“I am delighted that we are expanding our global partnership with Austin Rosen and his Electric Feel company,” says Jody Gerson, CEO of UMPG. “As Austin, Alex and Lucas continue to hire successful songwriters in Europe, the UMPG team looks forward to supporting and developing that talent around the world.”
One of the company’s first collaborative projects, 24kGoldn’s single, ‘Mood’, shows “the proven power of our joint forces,” says Teuchner. Some of the additional talents Electric Feel has worked with include Post Malone, Rich The Kid, Travis Scott, Louis Bell, Frank Dukes, Nick Mira, Andrew Watt, Billy Walsh, Brian Lee, Iann Dior, Omer Fedi, Blake Slatkin and others. .
In the photo LR (front): Philippe L’Estrange (A&R Manager, EFE Europe), Janine Villforth (Producer Publishing and Management Coordinator, EFE Europe), Michi Stockum (CEO, A Million Entertainment), Diana Munoz (Senior Vice President of Finance and Administration, UMPG Germany ), Regina Kuhn (Head of Finance, EFE Europe)
LR (back): Thomas Vidovic (Managing Director of UMPG Germany, Senior Vice President Austria and Switzerland), Alex Strehl (International Business Development EFE USA and Managing Director, EFE Europe), Lucas Teuchner (Managing Director, EFE Europe), Patrick Pitz ( Director A&R, UMPG Germany)