---
title: "The Price Is Right"
year: 1972
canonical_url: "https://www.archytele.com/show/the-price-is-right-1972"
media_type: "tv"
tmdb_id: 2051
imdb_id: "tt0068120"
status: "Returning Series"
seasons_count: 42
episodes_count: 3163
runtime_minutes: 60
community_rating: 6.3
vote_count: 94
content_rating: "TV-G"
---

# The Price Is Right (1972) — Television & Cinema Intelligence Dossier

> **Archytele Living Vault Canonical Record**: https://www.archytele.com/show/the-price-is-right-1972

## Executive Summary & Cultural Positioning

The Price Is Right is a long-running American television game show that premiered in 1972. Created by Bob Stewart, Mark Goodson, and Bill Todman, the series invites contestants to guess the prices of various consumer goods and compete for cash and prizes, including cars and vacations. The show's format centers on a wide range of pricing games that challenge contestants' knowledge of everyday items. It has become one of the longest-running game shows in United States television history. Known for its enthusiastic catchphrase "Come on down!", the program has featured notable hosts and models over the years. The show continues to air new episodes, maintaining its status as a daytime television staple. Its enduring popularity has made it a cultural institution, with thousands of episodes broadcast since its debut.

## The Hook & The Verdict

**The Hook**: "Contestants compete to win prizes by guessing the accurate retail prices of various consumer goods."

### Why Watch
- fast-paced gameplay
- engaging audience interaction

### Caveats & Content Note
- repetitive format
- Tone & Suitability: The program is suitable for general family viewing.

**Micro-Themes & Vibe Matrix**: energetic, competitive, classic

## Streaming Availability Matrix

| Region | Stream (Subscription) | Free / Ads | Rent / Buy |
| :--- | :--- | :--- | :--- |
| **United States (US)** | Amazon Prime Video, Paramount Plus Premium, Paramount Plus Essential, Paramount Plus Apple TV Channel, Paramount+ Amazon Channel, Paramount+ Roku Premium Channel, Amazon Prime Video with Ads | The Roku Channel, Plex, Amazon Prime Video Free with Ads, Tubi TV | None |
| **United Kingdom (GB)** | ITVX Premium | ITVX | None |

## Season Architecture & Lore Primers

### Season 1 (251 Episodes)
## Filler vs. Essential Episode Classifier

- **Total Tracked Episodes**: 1165
- **Crucial Mytharc Episodes**: 6 (1%)
- **Character Core Episodes**: 1159 (99%)
- **Side Quest / Filler Episodes**: 0 (0%)

## Creative Credits

- **Created by**: Bill Todman, Bob Stewart, Mark Goodson
- **Networks / Studios**: CBS

## Key Cast Continuity

- **Bob Barker** as *Self - Host*
- **Drew Carey** as *Self - Host*
- **Johnny Olson** as *Self - Announcer (voice)*
- **George Gray** as *Self - Announcer*
- **Aaron Paul** as *Self*
- **Marg Helgenberger** as *Self*
- **Matt Lauria** as *Self*
- **Mandeep Dhillon** as *Self*
- **Leslie Golden** as *Self - Audience*
- **Yancy Kessler** as *Self*

## Canonical Frequently Asked Questions

### Q: What is the goal of the show?
The primary goal is for contestants to guess the prices of items correctly to win prizes.

### Q: What kind of items are featured?
The show features a variety of everyday and specialty retail items.

### Q: Is there a catchphrase?
Yes, the show is famously associated with the phrase Come on down.

### Q: What is the format?
The show consists of various games and contests centered around pricing challenges.

### Q: Who participates in the show?
Members of the public are selected to participate as contestants.

## Grounded Source Citations

- [Home - Price Industries](https://priceindustries.com/)
- [The Price Is Right (TV Series 1972- ) - IMDb](https://www.imdb.com/title/tt0068120/)
- [Priceline.com - The Best Deals on Hotels, Flights and Rental Cars.](https://www.priceline.com/?msockid=36948e7968b66bbb16af99fe693e6a23)
- [The Price Is Right - Wikipedia](https://en.wikipedia.org/wiki/The_Price_Is_Right)
- [Price Ford of Turlock - Ford Dealership Turlock, CA, Near Modesto](https://www.pricefordofturlock.com/)
- [The Price is Right Seasons 1-3 (1972-1975) - Archive.org](https://archive.org/details/tpir-7275-bmp)

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*Generated by Archytele Open Intelligence Systems. Data verified against TMDB and JustWatch APIs.*