Instagram just atomized TikTok. The application created by Kevin Systrom and Mike Krieger is now the most downloaded.
The Meta Group has much to be proud of of its success. Indeed, Instagram has just knocked out TikTok by becoming the most downloaded application. MCE TV tells you everything from A to Z!
Between Instagram and TikTok the war is declared
Launched in October 2010, the Instagram application quickly won over users. Indeed, the app founded by Kevin Systrom and Mike Krieger does not lack originality.
Thanks to the latter, you can let your creativity speak. But if the duo’s creation was one of the favorites on the market, a new social network has recently emerged.
You would have understood it, this is TikTok. Eh yes ! The Chinese company chose to go to war with the USA. Today, the Meta group is therefore in direct competition with ByteDance.
And in an attempt to attract crowds, Instagram has decided to improve its app. Thus, faced with the success of its rival, the latter should soon see the birth of a new mode to scroll through stories.
Until now, it was necessary swipe right or tap the screen in order to pass the photos uploaded in the feed. In no time, things should change.
Indeed, Instagram has indeed planned to take inspiration from TikTok for this function. According to the report of The Independant, the group would have started to test this new method since last February.
It has therefore been almost a year since the brand has been developing a move from stories to vertical. Alessandro Paluzzi, developer for the Instagram application has also explained all this his Twitter account.
“You can now move up and down to browse Stories », he says. A radical change that may not please the competition. MCE TV tells you more!
Insta beats memories
But if Instagram tries to modify its features, it seems to work like a charm. Indeed, the Meta group is very proud. And this, for the simple and good reason that the app has just broken a record.
If TikTok was the most downloaded app, it is now the turn of its biggest rival to take first place in the ranking. Eh yes ! The latest data uploaded by SensorTower proves that the creation of Kevin Systrom and Mike Krieger is number 1!
Besides, Instagram is not the only Meta app to be part of the ranking. 2 other creations are also present. And these are WhatsApp and Facebook.
Thus, Insta has known a 10% increase in a short time. This has almost reached the threshold of 180 million downloads. A great success that is likely to enrage TikTok.
But do not panic ! The Chinese app still keeps its posture. And this, passing 2nd with more than 160 million downloads.
It now remains to be seen whether Instagram will succeed in keeping its place. In any case, one thing is certain, it is that his enemy will undoubtedly redouble your efforts to return to number 1. Case to follow therefore… And very closely.