Global 2022-African Broadcasting Union to manage qualifying TV rights in 17 countries

The African Broadcasting Union (UAR) has been entrusted with the management of the unencrypted broadcasting rights of the qualifying matches of the next FIFA World Cup in 17 countries in sub-Saharan Africa, we read in AgencyEcofin.

In November 2019, the International Federation of Association Football (FIFA) launched a call for tenders for the commercialization of free-to-air terrestrial broadcasting rights in the sub-Saharan Africa region. At the end of this call for tenders, the UAR became the exclusive partner for the commercialization of rights in these 17 countries, which are Angola, Benin, Botswana, Burkina Faso, Cameroon, Congo , Côte d’Ivoire, Democratic Republic of Congo, Gabon, Guinea, Madagascar, Mali, Mauritius, Mozambique, Namibia, Senegal, Zambia.

This will allow broadcasters in these countries to offer football fans the qualifying matches, the outcome of which will determine the five African nations that will represent the continent at the World Cup in Qatar.

Many broadcasters, including SuperSport and New World TV, have already acquired the TV rights for the FIFA World Cup, which will take place in Qatar, in 2022. As a reminder, FIFA launched two calls for tenders in January. for sub-Saharan Africa concerning the broadcasting rights for the next editions of its male and female world cups.

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