Business Actors are Urged to Adapt to Change to Survive in the Midst of a Pandemic

Merdeka.com – Economist Raden Pardede said the key to the success of business actors in surviving the COVID-19 pandemic was to be able to adapt to change and take advantage of opportunities.

“We have to see this as a huge opportunity as long as we are willing to change and adopt changes, and this is the key to the success of our business world, especially these small business actors going forward,” said Raden at the Indonesia Knowledge Forum (IKF) X – 2021. , Thursday (7/10).

He emphasized that if business actors want to survive and survive the pandemic, they must have the courage to try new things, adapt to changes and make adjustments even though it is difficult.

“Because if we don’t follow the changes, we will be drowned by the changes. The choice is not easy, but it is a choice that we must take so that we can survive and survive,” he said.

According to him, if business actors don’t change, the risk will be much higher, and it’s likely that we might not succeed if we don’t make changes. “If we make changes, the chances are much higher than if we don’t make changes,” he added.

In this pandemic period, opportunities are very wide open for producers or business actors who want to try to expand online marketing through digital platforms.

“If we can onboard and get into many accesses, the opportunities are many, because from zero to 1 it is infinite. This has a much bigger impact on us compared to what has been started from 10 to 11, the increase is only 10 percent,” he concluded.

Reporter: Tira Santia

Source: Liputan6.com [azz]

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